Jack Daniels Gold Medal Series No. 7 1981
The seventh bottle in our Gold Medal series celebrates our 1981 Gold Medal. Through the years, we’ve often been asked why we stopped entering international whiskey competitions after winning Gold Medal No. 7. We thought the answer would be obvious.
It had been 27 years since the Jack Daniel Distillery entered a Gold Medal competition, and much had happened with the Distillery during that time. Within two years of winning the 1954 Star of Excellence in Brussels, Belgium, Jack Daniel’s had experienced a 100-percent sales increase as well as a change in ownership. Lem Motlow’s four sons sold the Distillery to the Brown-Forman Corporation in 1956. By the end of the 1970s, Jack Daniel’s volume was increasing tenfold. Despite all these changes, however, there was nothing different about our commitment to making our whiskey. We thought it was important to demonstrate that commitment by entering the Brussels-based Selection Institut Pour Les Selections De La Qualité in 1981. Jack Daniel’s Tennessee Whiskey was awarded the competition’s top medal, the “Grand Gold Medal with Palm Leaves.”
Jack Daniel's is the best-selling American whiskey in the world. Despite the fact it can legally be categorized as a straight bourbon, it has always shunned this title, preferring to market itself as a Tennessee Whiskey.
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A wine list from Flask published in the early 1970s
Driving down Ventura Blvd in Studio City in the 1960’s has something in common with today, Flask Fine Wine & Whisky- Flask first opened its doors to the public in 1962. Decades later and it still remains a respected fixture in the Los Angeles community.
We work directly with the wineries, distilleries and breweries to maintain a personal relationship with the creators of some of our favorite products.
We want to know their stories and how they produce bottles that fit into our unique collection. We make a point to keep our selection stocked with a wide variety, offering your classic Napa icons to your natural & organic wines.
We like to think of our whiskey and spirit section as more of a library where the rarest of bottles can be found.
We look forward to helping you find your next favorite bottle!